Where experience is everything and first impressions matter.
Brand and web design for
experience-driven businesses.
I design brands for experience-led businesses that want to be chosen - not just seen.
You’re not just running a business. You’re creating something people interact with: a space, a service, an experience with a point of view.
Everything else is considered.
The offering is strong.
The experience is there.
But the brand?
It doesn’t fully reflect that yet.
Maybe it was rushed.
Maybe it evolved over time.
Maybe it just doesn’t match the level you’re operating at.
Because when everything else is intentional,
“good enough” stands out.
I design brands that feel as considered as the business itself - strategic, distinctive, and built to attract the right people from day one.
the best investment
〰️
you'll ever make
〰️
the best investment 〰️ you'll ever make 〰️
How do you know when it’s time?
You built your brand on Canva and good vibes, and it’s worked (mostly). But now it feels a little… off. You’ve evolved, your brand hasn’t.
You’ve outgrown your DIY phase
01
Your visuals don’t match your value
02
You know your work is premium, but your logo and website say otherwise. You’re ready to look like the luxury offering you are.
You don’t share your website
03
You avoid dropping your link because it feels outdated, confusing, or just not you anymore.
You don’t have time to figure it out
04
You’re booked, busy, and running a business. The last thing you want is another YouTube tutorial on how to fix your Squarespace spacing.
THE PACKAGES / THE PACKAGES / THE PACKAGES
HOW WE CAN WORK TOGETHER
BRAND + WEBSITE PACKAGE
INQUIRE FOR INVESTMENT
WEB DESIGN + DEVELOPMENT
What's included:
✓ Strategy session to define your website goals
✓ Custom Squarespace website (5-7 pages)
✓ Mobile-responsive design (most bookings happen on phones!)
✓ Curated stock photo sourcing (if needed)
✓ Website copywriting assistance
✓ Basic SEO setup
✓ Booking/inquiry form integration
✓ Video training on how to update your site
✓ 2 weeks post-launch support
✓ 2 rounds of revisions
Perfect for: You already have branding and just need a website that works. No 8-week timelines. No overthinking. Just a clean, strategic site that turns visitors into clients.
TIMELINE: 2 WEEKS
INQUIRE FOR INVESTMENT
BRAND IDENTITY
What's included:
✓ Discovery session to uncover your unique positioning
✓ Competitor and industry research
✓ Custom logo/wordmark design
✓ Colour palette that reflects your atmosphere
✓ Typography system
✓ Brand style guide (PDF)
✓ Editable Canva templates for social media
✓ 2 rounds of revisions
Perfect for: You're launching something new or ready to leave your DIY brand behind. No generic templates. No endless revisions. Just a strategic brand identity that positions you as premium.
TIMELINE: 1 WEEK
INQUIRE FOR INVESTMENT
WANT
IT ALL?
BRAND + WEBSITE PACKAGE
Perfect for: You need it all - brand identity and website that work together seamlessly. Whether you're launching from scratch or ready for a complete transformation, this is my signature offering.
TIMELINE: THREE FOCUSED WEEKS
BRANDING:
✓ Discovery session to uncover your unique positioning
✓ Competitor and industry research
✓ Custom logo/wordmark design
✓ Colour palette that reflects your atmosphere
✓ Typography system
✓ Brand style guide (PDF)
✓ Editable Canva templates for social media
✓ 2 rounds of revisions
WEBSITE:
✓ Strategy session to define your website goals
✓ Custom Squarespace website (5-7 pages)
✓ Mobile-responsive design (most bookings happen on phones!)
✓ Curated stock photo sourcing (if needed)
✓ Website copywriting assistance
✓ Basic SEO setup
✓ Booking/inquiry form integration
✓ Video training on how to update your site
✓ 2 weeks post-launch support
✓ 2 rounds of revisions
WHY WORK WITH ME?
I understand your world.
Before design, I worked in hospitality as a server and bartender, so I understand how much detail goes into creating a place people actually want to be.
I’m also the kind of person who plans entire trips around restaurants, bars, and hotels; the places with a clear point of view, where everything feels considered.
Combined with a background in marketing, my approach to branding goes beyond aesthetics. It’s about shaping how a place is perceived, experienced, and ultimately chosen.
Marketing background, not just design.
I'm not just making things look good - I'm helping you attract the right clients and charge premium rates. I understand positioning, messaging, and what drives bookings. Design + strategy = results.
Fast turnarounds, no endless timelines.
Most designers take 6-8 weeks (or longer). I deliver in 1-3 weeks through focused brand sprints. You don't have time to wait…you need this done before your next season, retreat, or launch.
Thoughtful, elevated designs.
I create brands that stand out in a sea of sameness: unique, intentional, and memorable. Not cookie-cutter templates. Not "safe" corporate vibes. Just elevated design that reflects what makes your business different.